HigherEducation.com About Us

  • 75 Million

    High Intent Users / Year

    Experience where it counts: building high-intent education traffic and industry-leading enrollment services.

  • Premium Portfolio

    Of education-focused websites

    Our proprietary network is proven to attract motivated prospective students.

  • Industry Experience

    In driving high-quality student enrollment

    Years of industry-leading experience to help your student enrollment grow.

Leadership

  • Suzanne Guinn

    SuzanneGuinn

    Vice President, Managing Director

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    With more than 20 years in higher education and expertise in customer experience and market development, Suzanne serves as the primary lisaon between our HE team and our partner universities.

  • Daniel Yap

    DanielYap

    Vice President, Digital Marketing

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    Over 17 years of digital marketing experience with the past 7 years in higher education. Before joining the team, Daniel led digital marketing for a major higher education institution. In 2013, he was named one of the Top 40 under 40 innovative brand marketers.

  • James Headley

    JamesHeadley

    Senior Vice President, Partnerships

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    With more than 20 years of experience working with colleges and universities in the US and abroad, James builds high functioning teams with a commitment to improving the higher education landscape. He previously worked as the VP of Sales for McGraw-Hill Higher Education.

  • Jeff Mayer

    JeffMayer

    Senior Vice President, Operations

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    Over 20 years of marketing and business operations experience with the past 6 years serving higher education. Jeff's previous roles include Senior Vice President of Integrated Marketing for Academic Partnerships, Executive Director of Marketing for Kaplan Higher Education Group and various domestic and international roles for DHL Express and Komatsu Latin America.

  • Joeri Weyenberg

    JoeriWeyenberg

    Chief Revenue Officer

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    Over 20 years of strategy and marketing experience, including 6 years as an executive in online education. Most recently, Joeri was head of marketing and student acquisition at one of the largest online higher education institutions in the U.S.

  • Avishan Hodjat

    AvishanHodjat

    Senior VP, Sales & Client Services

    Over 15 years of leadership experience in internet technology, marketing and lead generation, including 11 years as an executive in the higher education industry. Avishan specializes in driving enrollment growth for not for profit and private universities.

  • Stephen Amante

    StephenAmante

    CFO

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    With more than 25 years of experience starting and growing technology enabled service businesses, Stephen is responsible for all finance, accounting, human resources, and administrative functions and is closely involved with most of the company’s operations. He has served as CFO for various private-equity backed enterprises over the last 10 years.

  • David Franklin

    DavidFranklin

    Executive Vice President

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    Responsible for overseeing and improving the Company’s digital student acquisition metrics and launching new service offerings. David's previous experience includes Corporate Strategy at DaVita and Management Consulting at Accenture.

  • Eric Clemmons

    EricClemmons

    Vice President, Software Development

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    Infatuated with web technlogy since Prodigy.net and a huge proponent of leveraging, creating, & committing to open-source development. Eric is driven by improving both user & developer experience.

  • Rafael Jose

    RafaelJose

    COO

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    With more than 12 years of digital marketing experience, Rafael oversees the content marketing production and operations for the Company. His previous experience includes building sales and account teams for both start-ups and large agencies.

  • Patrick Gavin

    PatrickGavin

    CEO

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    Online marketing veteran with 15+ years of experience in digital marketing having founded multiple online marketing companies. Patrick has a core expertise in digital strategic and content marketing. He was the founder and CEO of Text Link Ads, a business acquired by Lake Capital in 2006. Was a founding investor in HigherEducation.com in 2007 and became CEO in 2009. Led company partnership with Abry Partners in 2011.

Meet the Team

  • Heather Dileepan

    Heather Dileepan

    Senior Marketing Manager

  • Ben Goldberg

    Ben Goldberg

    Marketing Data Analyst

  • Brendan Gawlowski

    Brendan Gawlowski

    Editor

  • Sam Sok

    Sam Sok

    Data Analyst

  • Christian Jones

    Christian Jones

    Strategy Analyst

  • Pilar Sneider

    Pilar Sneider

    Administrative Assistant

  • Quinn Tomlin

    Quinn Tomlin

    Marketing Associate

  • Katie Nelson

    Katie Nelson

    Editor

  • Luke Eichinger

    Luke Eichinger

    Marketing Associate

  • Devon Butler

    Devon Butler

    Marketing Manager

  • James Valentine

    James Valentine

    Marketing Associate

  • Ryan Kluge

    Ryan Kluge

    Marketing Associate

  • Kimmy Whitmer

    Kimmy Whitmer

    Editor

  • Dan Douglas

    Dan Douglas

    Designer

  • Emily Maddox

    Emily Maddox

    Digital Marketing Manager

  • Jason Comes

    Jason Comes

    Front End Developer

  • Justin Lam

    Justin Lam

    Client Services Analyst

  • Mitch Comardo

    Mitch Comardo

    Full-Stack JavaScript Developer

  • Ramzi Beshara

    Ramzi Beshara

    Designer

  • James Steinbach

    James Steinbach

    Front End Developer

  • Jonathan Edge

    Jonathan Edge

    Help Desk Analyst

  • Nick Hertzman

    Nick Hertzman

    Content Manager

  • Amanda Green

    Amanda Green

    Web Publishing & Content Analyst

  • Melissa Messer

    Melissa Messer

    Marketing Associate

  • Eric Gilbert

    Eric Gilbert

    Accounting Manager

  • David Rubin

    David Rubin

    Marketing Manager

  • Erick Vargas

    Erick Vargas

    Data Strategy Analyst

  • Nicole Likarish

    Nicole Likarish

    Senior Content Manager

  • Dave Robb

    Dave Robb

    Front End Developer

  • Jen Germann

    Jen Germann

    Front End Developer

  • Will Stern

    Will Stern

    Applications Developer

  • John Cascio

    John Cascio

    Controller

  • Eric Rasch

    Eric Rasch

    Director of Front-end Development & Design

  • Ky Phan

    Ky Phan

    Software Engineer

  • Anna Ma

    Anna Ma

    Software Developer

  • Stephanie Snider

    Stephanie Snider

    Marketing Manager

  • Jennifer Yee

    Jennifer Yee

    Director of Offshore Operations

  • Erin Mettling

    Erin Mettling

    Content Editor

  • Michelle Tozzi

    Michelle Tozzi

    VP Client Services

  • TJ Quinn

    TJ Quinn

    Senior Account Manager

  • Melissa Venable

    Melissa Venable

    Education Writer

  • Kristen Allcorn

    Kristen Allcorn

    Director of Business Intelligence

  • Jill Reese

    Jill Reese

    Project Manager

  • Evan Kaufman

    Evan Kaufman

    Lead Applications Architect

  • Amy Tran

    Amy Tran

    Associate Director, Content

  • Stephanie Oaks

    Stephanie Oaks

    Accountant

  • Christina Valdez

    Christina Valdez

    Accountant & HR Coordinator

  • Daniel Graves

    Daniel Graves

    Systems Administrator

Careers

Apply today & change the education industry

  • Well-being at Work
  • Culture of Learning
  • Personal Time Off
  • Healthy Snack Options
  • Work-from-home Days
  • Offsites and Happy Hours
  • Houston

    1001 McKinney Street, Suite 400
    Houston, TX 77002

  • Seattle

    901 5th Avenue, Suite 3220
    Seattle, WA 98164

  • Florida

    6950 Cypress Road, Suite 300 & Suite 301
    Plantation, FL 33317

  • Iowa

    226 South Clinton Street
    Iowa City, IA 52245

  • Experienced Freelance Writer

    Freelance writers for HigherEducation.com research and write two to five articles per week. Articles range from blurbs about lists of schools and programs to resources for students pursuing postsecondary degrees. Freelance writers adhere to strict deadlines and are expected to produce quality content that is free of plagiarism.

    Remote

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston and New York that specializes in web development and web marketing within the education space.

    About the Role

    Freelance writers for HigherEducation.com research and write two to five articles per week. Articles range from blurbs about lists of schools and programs to resources for students pursuing postsecondary degrees. Freelance writers adhere to strict deadlines and are expected to produce quality content that is free of plagiarism.

    Writers are paid per article. Payment and due dates are established upfront.

    Our Ideal Candidate?

    Our freelance writers closely follow instructions and assignment specifications to create high-quality and authoritative resources for prospective and current college students. They meet deadlines, and submit “second draft”-quality work.

    Key Responsibilities

    • Writers are expected to follow assigned specifications while researching and writing their articles.
    • Assignment length varies depending on our current needs. Some weeks, writers will have several smaller assignments; other weeks may be fewer, yet longer pieces.
    • Articles should follow the AP standards.
    • Writers work on their own schedule and must meet assigned deadlines.

    Qualifications

    • A minimum of an associate degree
    • 2+ years of professional or freelance writing
    • Familiarity with: Word processing (e.g. Microsoft Word, Google Docs), AP standards, Basic HTML
    • Available via email or instant messenger (gchat, aim, etc) Monday through Friday, 9AM-5PM Pacific

    How to Apply

    Using the subject line “Higher Education Freelance Writer Application”, email the following to writersnetwork@highereducation.com:

    • Resume detailing current and previous freelance or writing experience
    • Two Writing Samples: Please send both
      • One previously published article
        • Max 3,000 words
        • Can be linked or attached to email
      • Raw Sample
        • Please write ~150 words (~two paragraphs) on the online Master of Library and Information Sciences program at the University of Washington – Seattle
          • Focus on core curriculum; interesting classes; specific information about capstones, theses or other culminating experiences; skills developed in program; term length; number of credits needed to graduate; what makes the program unique
      • Optionally
        • Link to online portfolio, blog or other work you feel showcases your abilities as a writer.

    Qualified candidates will be given an opportunity to complete a paid trial assignment to determine their fit in our network.

    Apply Now

  • Director, Content

    The Director of Content is responsible for establishing the content & editorial strategy across the organization as it pertains to site development, social media, blog / news / research strategy.

    Seattle

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston, and Fort Lauderdale specializing in web development and web marketing in the education space.

    About the Role

    The Director of Content is responsible for establishing the content & editorial strategy across the organization as it pertains to site development, social media, blog / news / research strategy. This is a leadership role for the company and the Director will work very closely with the COO along with leaders of other teams throughout the different offices.

    Our Ideal Candidate

    The ideal candidate will be an excellent communicator, collaborator and thinker. He or she possesses high energy, positivity, and the ability to problem solve in very challenging scenarios. Detail-oriented and deadline-driven, the right candidate is determined in their pursuit of creative excellence and business objectives and has the ability to multi-task, prioritize, and pivot when necessary. Candidate must be flexible to take on new responsibilities and challenges assigned to them.

    Key Responsibilities

    • Oversee the production and editing of all written content for company properties
    • Manage in-house editors, monitoring team’s effectiveness and the quality of their editing and drafting
    • Manage out-of-house freelance writers, maintaining team of talented regular contributors and a network of support writers used for large scale projects
    • Implement and improve upon content management systems and editorial and freelance standards
    • Research, identify and execute on content strategies that make sites best in class
    • Oversee content team’s interactions and collaborations with CMN designers, developers and marketers
    • Establish social media strategy and public presence/voice of sites
    • Report to senior management on all content timelines and KPIs
    • Projects as assigned

    Minimum Qualifications

    • 7-10 years experience with web content, content research, and content marketing
    • 4 years minimum experience as professional editor, preferably with experience in technical writing and sales copy
    • Bachelor’s degree minimum in Communications, Marketing, Business, English or equivalent experience
    • Strong background in research and writing in professional (academic, media, journalistic) contexts
    • Excellent written and verbal communication skills
    • Ability to meet and set tight project deadlines

    Preferred Qualifications

    • SEO experience
    • Developed and managed extensive freelance writer network
    • Expert in social media and brand building strategies

    Please email cover letter and resume to jobs@highereducation.com with the email subject “Director, Content – First and Last Name”.

    Apply Now

  • Senior Marketing Manager

    The Senior Marketing Manager is responsible for overseeing new and existing product development and implementing end-to-end marketing campaigns.

    Seattle

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston, and New York specializing in web development and web marketing in the education space.

    About the Role

    The Senior Marketing Manager is responsible for overseeing new and existing product development (including the market research on the front end) and implementing end-to-end marketing campaigns. He or she will interface with the director of marketing, content managers and other members of the marketing team to execute content strategy and product plans.

    Our Ideal Candidate

    The ideal candidate will be an excellent communicator and collaborator. He or she possesses high energy, positivity, and the ability to problem solve in very challenging scenarios. Detail-oriented and deadline-driven, the right candidate is dogged in their pursuit of creative excellence and business objectives and has the ability to multi-task, prioritize, and pivot when necessary. He or she confronts change and occasional failure with emotional resilience.

    Key Responsibilities

    Market Research/Strategy Development

    • Identify market opportunities based on competitive landscape
    • Identify and monitor threats in the marketplace

    Content/Product Research

    • In-depth market research to define content needs
    • Research target marketing audience(s) as well as user profiles for websites and individual content pieces
    • Interface with Director of Marketing to create content and products that will be shared by friends/colleagues throughout various sectors of the web
    • Large scale data collection projects including but not limited to
      • Augmentation of publicly available data sets
      • Surveys
    • Create sample web pages complete with content, copy, tables, elements, etc.

    Product Development

    • Work closely with Director of Marketing and content managers, web designers, project managers and developers to execute product plans
    • Collect and compile feedback throughout process from team members
    • Own product iteration/improvement cycles as needed

    PR/Outreach

    • Develop marketing materials and copy for outreach including but not limited to:
      • Press Releases
      • Email Marketing Campaigns
    • Monitor and report on the success of PR efforts based on defined metrics

    Minimum Qualifications

    • 3+ years experience with web content, content research, and/or web marketing
    • 2+ years product management experience
    • A bachelors degree in Communications, Marketing, Business, History, Economics, English or equivalent experience
    • On-site and technical SEO knowledge
    • Proven success in the field of content marketing
    • Strong writing background
    • Excellent written and verbal communication skills
    • Strong web research skills
    • Ability to meet and set tight project deadlines

    Preferred Qualifications

    • 3+ years project management experience
    • Microsoft office proficiency with advanced excel skills
    • Understanding of metric tools. Examples include:
      • Link Indexes
        • Ahrefs.com
        • MajesticSEO.com
        • OpenSiteExplorer.com
    • QlikView
    • SEMRush
    • Familiarity with large scale data collection and technologies available to do so
    • Familiarity with HTML, CSS, WordPress CMS

    Please email cover letter and resume to jobs-ID235@highereducation.com with the email subject “Marketing Manager-First and Last Name”.

    Apply Now

  • BI Compliance Analyst

    The BI Compliance Analyst role will be responsible for actively monitoring compliance of partner websites to ensure an accurate product is presented to the end user.

    Houston

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston, New York and Fort Lauderdale specializing in content marketing in the education space.

    About the Role

    The BI Compliance Analyst role will be responsible for actively monitoring compliance of partner websites to ensure an accurate product is presented to the end user. This role will also support the Business Intelligence team to determine performance improvements to the company portfolio. The candidate should be willing to continue to learn and grow with the position and the respective responsibilities and challenges; a flexible role for someone with initiative and team values.

    BI Compliance Analyst responsibilities may include (but are not limited to):

    Business Intelligence (50%)

    • Support strategy team by analyzing HE/partner performance
    • Identify operational trends across the organization and provide data driven recommendations
    • Work with various teams in the company to implement business solutions
    • Collaborate with senior leadership and developers to establish performance analytics

    Compliance Management (50%)

    • Monitor all HE and partner-owned websites to ensure accuracy and compliance
    • Generate weekly reports to provide insight to partner management activity
    • Coordinate with several teams to correct compliance violations on HE-owned websites

    Qualifications

    • Bachelor’s Degree in business, management, communications, or related field
    • Strong written and verbal communication
    • Quantitative analytical thinking
    • Proficient in Microsoft Excel
    • Ability to manage multiple priorities and multi-task, switching priorities as needed
    • Attention to detail with emphasis on accuracy and quality
    • Experience with Business Intelligence tools is a plus
    • Must have eligibility to work in the US

    Local candidates only

    • Houston, TX

    Please email cover letter and resume to jobs@highereducation.com with the email subject “BI Compliance Analyst – First and Last Name”.

    Apply Now

  • Strategy Analyst

    The Business Analyst is required to develop an understanding of factors effecting user behavior along each step of the lead generation funnel.

    Houston

    Company Overview

    HigherEducation.com levels the playing field giving consumers the power they need to make informed decisions about their most important purchases. Our industry-specific consumer experts advocate for the American consumer, tell the truth about scams, and highlight the best deals on online education, insurance, communication services, and more.

    About the Role

    The Business Analyst is required to develop an understanding of factors effecting user behavior along each step of the lead generation funnel. This candidate will use data analysis to pinpoint areas of improvement and to ensure at each level the user receives an optimal experience and formulate creative alternative approaches to improve these experiences. This role also provides support to the senior leadership through quantitative analysis, presentation creation and project planning.

    Key Responsibilities

    • Work with various teams in the company to implement business solutions
    • Maintain a robust monetization strategy
    • Collaborate with senior leadership and developers to establish performance analytics
    • Create business strategy recommendations based on data analysis
    • Coordinate and document requirement analysis for necessary reports
    • Identify other opportunities for improvements across the organization

    Qualifications

    • Recommended 1-3 years of analytical experience (consulting background is a plus)
    • Bachelor’s Degree in business, statistics, or engineering
    • Strong problem solving and quantitative analytical skills
    • Oral and written business communication skills
    • Highly proficient in Microsoft Excel and Powerpoint
    • Ability to manage multiple priorities and multi-task, switching priorities as needed
    • Experience with Business Intelligence tools is a plus
    • Must have eligibility to work in the U.S.
    • Location: Houston, TX

    Please email cover letter and resume to jobs@highereducation.com with the email subject “Strategy Analyst – First and Last Name”.

    Apply Now

  • Marketing Associate

    The Marketing Associate is responsible for supporting our marketing managers and directors in a variety of capacities.

    Seattle

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston, and New York specializing in web development and web marketing in the education space.

    About the Role

    The Marketing Associate is responsible for supporting our marketing managers and directors in a variety of capacities. They will research audiences on the web for large scale marketing and public relations campaigns as well as oversee a proprietary PR database that we employ and grow weekly, help develop content strategies based on said research, work with large datasets and identify actions we can take to improve our products and marketing efforts, and assist with the management of interdisciplinary projects.

    Our Ideal Candidate?

    The marketing associate will be an excellent communicator and collaborator capable of making decisions independently and giving and applying feedback. They are high-energy, positive, and able to problem solve. Detail-oriented and deadline-driven, the right candidate must have the ability to multi-task, prioritize, and pivot when necessary. Candidate must be flexible to take on new responsibilities and challenges assigned to him/her.

    Key Responsibilities

    • Researching different audiences on the web to whom we can promote our websites
    • Help develop content strategies based on needs defined by audience research
    • Working with large data sets to come up with actionable insights that lead to larger projects
    • Overseeing a constantly growing proprietary PR database
    • Work with marketing managers and directors to continually manage project and marketing calendars

    Minimum Qualifications

    • A bachelors degree in Communications, Marketing, Business, Economics or similar
    • Relevant work experience
    • Strong writing background
    • Problem solver and creative thinker
    • Experience working with large amounts of data in excel, SQL or comparable system

    Preferred Qualifications

    • Experience with outreach and public relations databases
    • Previous work with CRM tools
    • Project management experience

    Please email cover letter and resume to jobs-ID235@highereducation.com with the email subject “Marketing Associate-First and Last Name”.

    Apply Now

  • Marketing Manager

    The Marketing Manager will be responsible for ensuring that our websites continue to thrive within their given verticals and stay best of class whether through the creation of new features/content, marketing and public relations efforts or large scale design work.

    Seattle

    Company Overview

    HigherEducation.com is a leading digital media marketing company with offices in Seattle, Houston, and New York specializing in web development and web marketing in the education space.

    About the Role

    The Marketing Manager will be responsible for ensuring that our websites continue to thrive within their given verticals and stay best of class whether through the creation of new features/content, marketing and public relations efforts or large scale design work. This position also requires content research and ongoing project management of marketing campaigns.

    Our Ideal Candidate?

    The Marketing manager is an excellent writer, communicator and problem solver and is often described as a self-starter. They enjoy working with large, diverse teams as well as digging into data and market research projects and have razor sharp attention to detail. They’ve worked in organic search marketing before and have a working knowledge of SEO principles as well as proven success in the field of content marketing.

    Key Responsibilities

    Market Research/Content Development

    • Monitor trends in the market and use findings to identify marketing opportunities
    • Work with content managers to develop content for existing websites in our portfolio

    Product Development

    • Work with Director of Marketing to develop and oversee improvements (content, features, design work, etc.) across our portfolio of sites

    PR/Outreach

    • Create copy for press releases and email marketing campaigns
    • Oversee calendaring and project management of all external marketing efforts for an assigned set of sites within our portfolio

    Minimum Qualifications

    • A bachelor’s degree in Communications, Marketing, Business, Economics or similar
    • 2+ years relevant work experience
    • 1+ years of project management experience
    • Web-based Content Marketing experience
    • Working knowledge of SEO principles
    • Strong writing background
    • Problem solver and creative thinker
    • Leadership/management skills

    Preferred Qualifications

    • 2+ years managing and influencing web-based products
    • Worked with CRM tools
    • Product development experience

    Please email cover letter and resume to jobs-ID235@highereducation.com with the email subject “Marketing Manager-First and Last Name”.

    Apply Now

  • Houston

    1001 McKinney Street, Suite 400
    Houston, TX 77002

  • Seattle

    901 5th Avenue, Suite 3220
    Seattle, WA 98164

  • Florida

    6950 Cypress Road, Suite 300 & Suite 301
    Plantation, FL 33317

  • Iowa

    226 South Clinton Street
    Iowa City, IA 52245

Values & Culture Statement

We at Higher Education strive to create a professional and fun environment where people look forward to work. This is a place for collaboration, inspiration, and support. We continuously push ourselves to solve simple and complex issues as a way to advance Higher Education’s success, as well as our own professional learning.

  • Communication

    Transfer information and opinions openly

  • Respect

    Show admiration for teammates’ abilities and qualities

  • Accountabilty

    Take responsibility for actions and decisions

  • Continuous Improvement

    Solve problems gradually with each step building on the previous one

  • Collaboration

    Work together toward one common goal

  • Fun

    Contribute to a positive social and professional atmosphere